Vocational School of Health Services / Medical Promotion And Marketing - Courses Yıl
1.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
AİT 101 Atatürk's Principles and Revolutions I 2+0+0 Compulsory 2
ISG 101 Occupational health and Safety 2+0+0 Compulsory 2
İNG 103 English I 2+0+0 Compulsory 3
TBT 109 Basic Information Technologies 0+2+0 Compulsory 2
TD 101 Turkish Language I 2+0+0 Compulsory 2
TSB 111 Basic Health and Disease Knowledge 2+0+0 Compulsory 3
TT 113 Medical Terminology 2+0+0 Compulsory 3
TTP 101 Marketing principles 2+0+0 Compulsory 3
TTP 105 General business 2+0+0 Compulsory 3
TTP 111 Public Relations in Health Institutions 2+0+0 Compulsory 3
YIU 101 Introduction to University Life 2+0+0 Compulsory 0
[G] TTP SEC 01 MEDICAL PROMOTION AND MARKETING ELECTIVE COURSES - Elective 4 2
Total ECTS 30
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2.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
AİT 102 Atatürk's Principles and Revolutions II 2+0+0 Compulsory 2
İLK 112 First aid 1+1+0 Compulsory 2
İNG 104 English II 2+0+0 Compulsory 3
TD 102 Turkish Language II 2+0+0 Compulsory 2
TTP 106 Professional Writing Techniques 2+0+0 Compulsory 3
TTP 108 Marketing Method in Health Institutions 2+0+0 Compulsory 3
TTP 110 Basic Anatomy and Physiology 2+1+0 Compulsory 4
TTP 116 Summer Internship (20 working days) 0+40+0 Compulsory 6
TTP 216 Integrated Marketing Communication 2+0+0 Compulsory 3
[G] TTP SEC 02 MEDICAL PROMOTION AND MARKETING ELECTIVE COURSES - Elective 2 1
Total ECTS 30
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3.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
TTP 201 Sales Management and Techniques 2+0+0 Compulsory 3
TTP 203 Health Institutions Management and Organization 2+0+0 Compulsory 3
TTP 207 Human Resources Management 2+0+0 Compulsory 3
TTP 208 Pharmaceutical market and Company evaluation 2+0+0 Compulsory 3
TTP 209 Brand Management 2+0+0 Compulsory 3
TTP 211 Quality and Performance Management in Health 2+0+0 Compulsory 3
TTP 213 Health Insurance 2+0+0 Compulsory 3
TTP 223 Customer relations management 2+0+0 Compulsory 3
TTP 225 General Chemistry 3+0+0 Compulsory 3
[G] TTP SEC 03 MEDICAL PROMOTION AND MARKETING ELECTIVE COURSES - Elective 4 2
Total ECTS 31
4.Semester Course Plan
Course Code Course Name T+A+L Compulsory/Elective ECTS Group Code Group Course Count
TTP 202 Professional Practices Course 2+24+0 Compulsory 20
TTP 204 Health Planning and Strategy Development 2+0+0 Compulsory 3
TTP 212 Pharmacology 2+0+0 Compulsory 3
TTP 214 Consumer Behavior 2+0+0 Compulsory 3
TTP 218 Case Study in Health Institutions 2+0+0 Compulsory 2
[G] TTP SEC 04 MEDICAL PROMOTION AND MARKETING ELECTIVE COURSES - Elective 4 2
Total ECTS 35
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https://obs.yuksekihtisasuniversitesi.edu.tr/oibs/bologna/progCourses.aspx?lang=en&curSunit=1114